• Digital solutions to increase your hotel’s direct revenue.

Book Direct Strategy

We create bespoke digital marketing strategies for our clients, comprising website and UX audits, competitor analysis, market trend data and detailed roadmaps.

We will focus on your hotel’s unique challenges and opportunities, especially the benefits AI searches will bring to its reach and visibility online.
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Search Engine Visibility (SEO & GEO)

Utilising our SEO knowledge and expertise, we  have added a layer of Gerative Engine Optimisation to our strategy as it is as vital the AI bots can read and understand your website copy, images and video as it is for your human guests to do so.  

We implement strong technical and on-page SEO, but we focus on how your website competes within AI travel and accommodation queries.

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PPC Advertising

PPC campaigns deliver high-quality traffic to your business, and we can drive a superb return on ad spend.

Paid Advertising will become more critical for your business, especially Hotel Ads, as Google’s Generative AI expands its reach and Google Travel promotes Google booking links regardless of whether they are on an OTA site or on your website – you need to be interconnected across Google and connect your hotel inventory to your Google ads.

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Website Design and Development

Our designers work with each hotel, delivering visually stunning and user-friendly websites to improve conversion rates.

We work across several platforms and work with most major booking engines.

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Reporting

During the initial set-up, we check all tagging across the Google platforms and your booking engine to ensure everything is aligned, connected and trackable.

Each month we use this set-up to provide an in-depth reporting dashboard with the metrics that matter to your hotel.

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