• Digital solutions to increase your hotel’s direct revenue.

Book Direct Strategy

We create bespoke digital marketing strategies for our clients, comprising website and UX audits, competitor analysis, market trend data and detailed roadmaps.

We will focus on your hotel’s unique challenges and opportunities, especially the benefits AI searches will bring to its reach and visibility online.
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Search Engine Optimisation (SEO)

Our strategic SEO services enhance your online visibility and improve your website architecture so that impactful and compelling content is brought to the fore, ensuring a great user experience.

We implement strong technical and on-page SEO to enhance your online visibility, but we focus on the future, how your website will compete within Google’s Generative AI Travel Products and how to position your brand within AI Search queries.

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PPC Advertising

PPC campaigns deliver high-quality traffic to your business, and we can drive a superb return on ad spend.

Paid Advertising will become more critical for your business, especially Hotel Ads, as Google’s Generative AI expands its reach and Google Travel promotes Google booking links regardless of whether they are on an OTA site or on your website – you need to be interconnected across Google and connect your hotel inventory to your Google ads.

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Website Design and Development

Our designers work with each hotel, delivering visually stunning and user-friendly websites to improve conversion rates.

We work across several platforms and work with most major booking engines.

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Reporting

During the initial set-up, we check all tagging across the Google platforms and your booking engine to ensure everything is aligned, connected and trackable.

Each month we use this set-up to provide an in-depth reporting dashboard with the metrics that matter to your hotel.

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